Raw Data Log Access:

This option allows you to have all raw data logs directed to your site.  Under this option you can choose exactly what data you want to log.  The log data can be retrieved from your web site via FTP, FrontPage etc., or can be used in analyzing your web traffic with a supplied web stats system.

Log files help you keep track of the activity on your site.  You can specifically see who is accessing your site, what page, when and much more.